Privacy Policy

At Fuel Proof, we are committed to maintaining the confidence and trust of our visitors to our website and subscribers to our newsletter. On this page you will find information on how we use data that we collect from visitors to our website, or when someone subscribes to our newsletter.

This privacy policy, which applies to anyone who visits our website using a PC or mobile device, or subscribes to our email marketing, provides you with information about:

• How we use your data
• What personal data we collect
• How we ensure your privacy is kept secure
• Your legal rights relating to your personal data
• How to contact us if you have any questions or concerns

Fuel Proof Ltd uses your personal data:

• To provide goods and services to you
• To manage any registered account(s) that you hold with us
• To verify your identity
• For crime and fraud prevention, detection and related purposes
• With your agreement, to contact you by email about promotional offers and products and services which we think may interest you
• To enable Fuel Proof Ltd to manage customer service interactions with you

Fuel Proof uses your personal data for email marketing purposes (with your consent) to update you on the latest offers and product news which we think will be of interest to you.

You have the right to opt out of receiving promotional communications at any time, by:

1. Use of the simple “unsubscribe” link in any of the emails you have received from us.
2. Contacting Fuel Proof Ltd using the details below and on the ‘Contact Us’ page of this website. Email: tanksales@fuelproof.com

If you visit our website, occasionally you may receive personalised ‘banner’ advertisements whilst on other websites.  These will relate to products you have viewed whilst viewing our website on your PC or other device.

These banner advertisements are provided by Fuel Proof via market leading specialist providers using ‘cookies’ placed on your computer or other devices (for more information on the use of cookies please see our Cookie Policy).  You can delete or disable cookies at any time – please see below for further details.

Aside from our service providers, Fuel Proof will not disclose your personal data to any third party, except as set out below.  We will never sell or rent our customer data to other organisations for marketing purposes.

We may share your data with:
Credit reference agencies where necessary for card payments;

Governmental bodies, regulators, law enforcement agencies, courts/tribunals and insurers where we are required to do so:

• To comply with our legal obligations
• To exercise our legal rights (for example in court cases)
• For the prevention, detection, investigation of crime or prosecution of offenders, and
• For the protection of our employees and customers

We will not keep your data for any longer than is necessary for the purposes outlined in this Policy. Different retention periods apply for different types of data, however the longest we will normally hold any personal data is 6 years.

Fuel Proof may collect the following information about you:

• Your title, name, role, age/date of birth and gender
• Contact details: your postal address including billing and delivery addresses, telephone numbers (including cell) and email address
• Details of purchases and orders you have made with us
• Your online browsing activities on our website
• Your password (if you have an account on our website)
• Your payment card details, when you make a purchase or place an order with us
• Details on how you would like us to keep in touch with you
• Your preferences, feedback and survey responses
• Your location
• Your correspondence and communications with Fuel Proof; and
• Other publicly available personal data, including any which you have shared via a public platform (such as a Twitter feed or public Facebook page).

Fuel Proof is committed to keeping your data safe and secure. 

All personal information you provide us with is stored on our secure servers. Our security measures include:

• Encryption of data
• Hardware firewalls and antivirus software
• Cyber security assessments of our network
• Crisis management exercises to ensure we are ready to respond to cyber security attacks and data security incidents;
• Regular penetration testing of systems;
• Security controls such as hardware firewalls and antivirus software, which protect our network and IT infrastructure from unauthorised access; and
• Internal policies outlining our data security procedures, and training for employees.

You are entitled to view, amend, or delete the personal information that we hold at any time. Email your request to our data protection officer at tanksales@fuelproof.com.

Fuel Proof Ltd collects and processes customers personal data because it is necessary for:

• Pursuing our legitimate interests (as set out below);
• The purposes of complying with our duties and exercising our rights under a contract for the sale of goods to a customer; or
• Complying with our legal obligations.

In general, we only rely on consent as a legal basis for processing personal data in relation to sending marketing communications to customers by email.

Customers can withdraw consent at any time.  Where consent is the only legal basis for processing, we will not process data after consent is withdrawn, and will take all available measures to remove all relevant personal data from our systems.

The main legal basis for processing customer data is that it is necessary for the legitimate interests of Fuel Proof Ltd, including:

• Selling, manufacturing and supplying products and services to our customers;
• Protecting customers, employees and other individuals and maintaining their welfare and safety;
• Promoting and advertising our products and services;
• Sending direct marketing communications – such as product news and special offers – which are relevant and tailored to customers’ personal interests;
• Understanding our customers’ requirements and preferences;
• Developing existing products and services and improving new products and services;
• Complying with our legal and regulatory obligations;
• Preventing, detecting and investigating crime, fraud or anti-social behaviour and prosecuting offenders, including assisting law enforcement agencies;
• Efficiently handling customer enquiries, queries or complaints;
• Protecting Fuel Proof Ltd, its employees and customers, by taking appropriate legal action against third parties who have committed criminal acts or are in breach of legal obligations to Fuel Proof Ltd;
• Handling any legal claims or regulatory enforcement actions taken against Fuel Proof Ltd; and
• Fulfilling our duties to our customers, staff and stakeholders.

Our website uses cookies, as almost all websites do, to help provide you with the best experience we can. Cookies are small text files that are placed on your computer or mobile device when you browse websites.

Our cookies help us:

• Make our website work as you’d expect
• Remember your settings during and between visits
• Improve the speed/security of the site
• Continuously improve our website for you

We do not use cookies to:

• Collect any personally identifiable information (without your express permission)
• Collect any sensitive information (without your express permission)
• Pass data to advertising networks
• Pass personally identifiable data to third parties
• Pay sales commissions

Please see our Cookie Policy for more details.